The Crisis Communication & Digital Listening Lab (DigitCrisis) is focused on exploring crisis communication and management in online environments as well as PR measurement and social media listening as tools for managing organizational communication. Thus, we aim to explore the existent research, models and practices on risk and crisis communication, with a focus on risk assessment and detection of threats and the currently available social media listening tools and services, to explore the possible elements that might compose a framework dedicated to the usage of social media listening in assessing risks, uncovering threats, and managing crisis response.
Contact us: Associate Prof. Corina Daba-Buzoianu / corina.buzoianu@comunicare.ro.
